Gene Kranz, flight director for the NASA Apollo program and best known for his role in directing the successful mission control team efforts to save the crew of Apollo 13, delivered the keynote address at the AIAA SpaceOps Conference Gala on the evening of April 29 at the U.S. Space & Rocket Center in Huntsville, Alabama. Kranz also received the 2010 International SpaceOps Exceptional Achievement Medal, for pioneering the concepts and procedures that laid the foundation for human spaceflight operations -- many of which are still in use today - and for his inspirational leadership that raised the awareness of the importance of spaceflight operations throughout the world.